Orkut founder reactivates the site and promises “soon” news.

Orkut, a prominent social network in the 2000s, might make a comeback. The site orkut.com has been resurrected and now displays a statement signed by the original network’s founder, Turkish programmer Orkut Büyükkökten. “I am a positive person.” “I believe in the power of connection to alter the world,” the text, which is available in English and Portuguese, states. “That’s why I introduced orkut.com to so many of you all across the globe.” That’s why I’m creating something new. “I’ll see you shortly!”

At the same time as the Orkut website was revived with the message, Büyükkökten’s 2016 social network Hello was disabled. “We’re stopping hello operations as we prepare something even greater,” a notice inscribed on the platform reads.

Orkut, which debuted in 2004, had 30 million active users in Brazil alone, representing a sizable part of the country’s internet-connected population at the time. Brazilians were the platform’s primary users, and it grew in popularity mostly in Brazil and India. The site was a hybrid of a personal page – comparable to Facebook and Instagram feeds – and a framework of forums and groups where individuals with similar interests could connect. Google, which purchased Orkut in 2008, declared the social network’s demise in 2014 for strategic market reasons.

We ran a search on the World Intellectual Property Organization database. There are 21 active variants of the “Orkut” trademark on Google’s behalf. We attempted to contact Google but received no answer. It is known that following the shutdown of the social network, the domain address orkut.com was restored to Büyükkökten.

Two years after the fall of Orkut, Büyükkökten created Hello, an effort to resurrect the previous platform that never took off, with barely 1 million members worldwide.

Büyükkökten discusses privacy concerns and network polarization in his letter, in which he claims he “is planning something new.” “Our internet technologies should assist us rather than separate us.” They must safeguard our data rather than sell it. They should instill optimism in us rather than dread and worry. The ideal social network is one that adds value to your life while not manipulating it.”

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